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Floor plans: the low-hanging fruit in boosting your real estate listing strategy

It’s not news anymore that the booming real estate market in the U.S. hit a sudden cool down since April 2022 due to the sharp rise in interest rates. Whether you’re a realtor, marketer, or listing agent/coordinator, it’s likely you’re now struggling with low inventory and discouraged buyers.  According to Ryan Holiday, author of ‘The […]

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4 tips to reach your ideal customers in a real estate market that is cooling down

Real estate marketing_Ideal customer_CubiCasa

Until mid-May, the real estate market was still described as vibrant, bustling, and highly competitive before it hit the mid-May housing market meltdown. Mortgage rates spiked to the highest level since 2009, which led to real estate market activities coming to a halt.  With homebuyers becoming increasingly cautious in a real estate market that’s cooling […]

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15+ Must-Have Apps for photographers to help your business in 2022

best apps for photographers

Our smartphones have almost replaced point-and-shoot cameras, therefore we are prone to think of them as devices for quick shoots only. But today’s advanced technology of our smartphones offers plenty of mobile apps that can help all professional photographers. Even if most photographers use DSLR cameras and high-tech gear for the best possible shots, mobile […]

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6 Strategies & Ideas for Generating Real Estate Leads

smart lead generation real estate

Whether you’re a full-time real estate agent or just a newbie, you know that the competition is fierce. But have you already heard that there are more than 2 million real estate agents in the United States only? NAR counts over 1,3 million from those to be licensed realtors. This sounds competitive and challenging. So […]

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Top 30 Real Estate Women Accounts to Follow on Twitter in 2022

top twitter women real estate accounts

Twitter is one of the most popular social media platforms and should definitely be part of your online marketing strategy. You can use this platform to connect with your audience, share opinions, life moments, and professional insights. Looking for some content inspiration on what to tweet? Or whom to follow? Then yes, you are on […]

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PropTech & other real estate keywords you might hear more often in 2022

real estate terms

We live in an era where the frontier between the worlds of real estate and high-tech is getting thinner. Technical real estate keywords are already pretty challenging on their own. It gets even more complex when technology-related notions are thrown into the mix! Here, you’ll find a concise definition of all our selected real estate […]

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Top 12 actionable vacation rental tips to apply today

vacation rental tips

Are you a vacation rental owner or vacation home renter? Then, stay tuned because we are bringing 12 actionable vacation rental tips! We have listed the most important strategies for vacation rental marketing. It is vacation rental but still a product. Indeed, it might sound relaxed – “vacation rental”… But you still shouldn’t get a […]

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How to find a professional real estate photographer?

real estate photographer

Let’s start with the obvious and back it up with some data: Professional photos taken by real estate photographer with bright colors captured in right angle will definitely attract more than a few blurry photos taken with a mobile phone. According to a study by NAR, listings with professional photos receive 118% more reviews and […]

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4 Tech Trends Shaping The Real Estate Industry

real estate technologies

We live in a fast-paced world that is run by different technologies. Nowadays technologies are transforming every single aspect of our life. New apps and services emerge to help people in their work duties as well as personal life. We decided to explore 4 new tech trends that are currently shaping the real estate industry. […]

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5 reasons why floor plans are important to sell houses quicker

Real estate marketing: How to sell a house faster

As the real estate market in 2022 is cooling down after the hottest last couple of years, selling homes in the last semester of 2022 will not be as easy as before for sellers. We are seeing big increases in interest rates all around the world and home sales have recently been trending down towards […]

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Aerial Photography: Using Drones For Real Estate Photography

  Introduction These days, the application of advanced technologies to the selling and buying of real estate greatly determines the total benefit. With the advent of drones or unmanned aerial vehicles, real state photography has become much easier and less costly than traditional methods. If you want to gain certain advantages over your competitors in […]

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How Feng Shui principles can help you to sell your house faster?

Introduction 86% of Chinese-Americans consider that Feng Shui plays a role in their home selection. Considering the competitiveness of the real estate market nowadays, it is imperative that modern sellers know every strategy to gain considerable advantages over their competitors. More and more homeowners, even real estate agents, are paying attention to the factor of […]

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Real Estate Marketing to Millennial Homebuyers: 5 Things You Must Know

simple home design - millennials homesmes

The Millennials are here – and they are rocking the real estate market. According to data from the US Census Bureau, millennials (born 1981-1996) made up the largest population group in the US in 2021, followed by baby boomers (1946-1964), Gen Z (1997-2012), and Gen X (1965-1980), respectively. And as this generation floods the housing market, real […]

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How to make Real Estate search more meaningful?

Real estate search

“Digitalization = buyers take power over sellers” is one of my favorite quotes nowadays. Buyers always have another option, the sellers compete on buyers. Yet this is one of the best times to be in sales and marketing since the competition is not about average products for average people. There is a clear connection between […]

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